What is it

Briefly is a collaborative briefing platform that helps agencies write better briefs. It keeps teams focused and inspired, getting them to creative reviews and killing the panic of last-minute compromises.

Key features

• Briefly tips: Get tips, smart templates and live feedback to help every member of your team write focused, clear, and concise briefs, every time.
• Collaborative briefing platform: Avoid creative reviews that fall flat and constantly improve your ways of working with Briefly's collaborative briefing platform.
• Personalized Checklists: reduce the time you spend giving feedback.
• Shared briefs: Better briefs shared on a link save on agency back-and-forth.

Pros

• Helps agencies write better briefs
• Keeps teams focused and inspired
• Kills the panic of last-minute compromises
• Provides tips, smart templates and live feedback
• Helps avoid creative reviews that fall flat
• Constantly improves your ways of working
• Reduces the time you spend giving feedback
• Saves on agency back-and-forth

Cons

• It is not free to use
• May not be suitable for all agencies

Summary

Briefly is a valuable tool for agencies that want to write better briefs. It keeps teams focused and inspired, helps avoid creative reviews that fall flat, and constantly improves your ways of working.